The La Jolla Blue Book connects you with the best businesses serving the La Jolla community. We're a La Jolla based directory publisher that's been in business since 1937. In fact, we've been publishing the original La Jolla directory for over 75 years. If you use the La Jolla Blue Book, LaJollaBlueBook.com, or any of our other services to find local vendors, please let them know you found them in the Blue Book. Your support makes a big difference. Thanks for stopping by!