Costa Verde Shopping Center

For a change of venue from the La Jolla Village shops or one of the big malls, check out convenient Costa Verde Shopping Center. The center includes plenty of parking and is easy to access, across from the Westfield UTC mall on Genesee between La Jolla Village Drive and Nobel.

Costa Verde may be on the smaller side, but it doesn’t lack for shops, restaurants and other businesses. With more than 40 retail shops and services and 13 restaurants, the center offers something for everyone and makes one-stop shopping easy.

For example, if you need groceries or are planning a dinner party, stop in at the center’s gourmet market, Bristol Farms, the only one in San Diego. Here you’ll find friendly customer service and the finest meats, seafood, delicatessen, cheese, bakery, produce, catering, sushi and specialty groceries. The award-winning staff can help you plan your party, pick out your wines and even cater your event. Bristol Farms also offers ongoing cooking classes and wine tastings.

If you’re stopping to eat, whether for a quick bite or a leisurely meal, you’ll find something to savor at Costa Verde. There’s Roy’s (Hawaiian fusion), La Jolla Strip Club (steaks), Appollonia Greek Bistro, KI Sushi & Saki Bar, Coco’s, Five Guys Burgers and Fries and Sammy’s Woodfired Pizza. For takeout, try Baskin Robbins, McDonalds, Robeks Juice, Starbucks or Subway.

If you’re watching your weight or working out, Costa Verde includes a Jenny Craig Weight Loss Center, with personal weight loss counseling, and The Boxing Club, with boxing, yoga, pilates and cardio fitness workouts. After your workout you may want to enjoy a manicure, a massage, or a haircut, easy to find at Costa Verde Nails, Massage Envy or Supercuts. And, if you’re looking for advice on vitamins and other supplements, you’ll find the guidance and products you need at Nutrimart.

Costa Verde also offers many services, including Allstate Insurance, Computerized Cobbler (shoe, handbag and luggage repair), two banks (First Citizens and Wells Fargo) Costa Verde Car Wash, Go Wireless (Verizon cell phone plans, cell phones and accessories), La Jolla Cleaners, and a U.S. post office. Medical and dental services include The Classical Eye (optometrist and optician), Costa Verde Dentistry and Orthodontics and Integrated Medical Centers (chiropractor).

Costa Verde’s shops include the Active Foot Store (custom orthotics and comfortable shoes and arch supports), Bookstar (a great bookstore with many discounts, books on all topics, magazines, newspapers, books on tape, maps, calendars, and gifts), Classique Fine Jewelers, The Men’s Wearhouse, Sleep Train Mattress Center (mattress sets and beds) and two large consignment clothing stores, My Sister’s Closet for women and Well Suited for men.

Before heading up to Costa Verde, be sure to browse their website for many special offers and discounts.

Mother’s Day Shopping in La Jolla

If shopping in La Jolla is on your Mother’s Day agenda, then gather your favorite mothers and head over to Upper Girard Avenue. Several new shops have opened in the last year or two on Girard’s north end, between Pearl and Genter streets. At least 15 of these new shops – a majority – are owned by women. On Saturday, May 11, from Noon to 5 p.m., they are joining together to celebrate women with many special offers, from art and beauty, to fashion, fitness, and food.

If you like to stay fit with a personal touch, stop in at Armone’s Core Connection. On May 11, they are giving away a coupon for a free class and a discount on massages. Armone’s offers a variety of personal training routines and classes, including Pilates, spin, boxing and boot camp. Right across Girard from Armone’s you’ll find Arricia Italian Market, where you can enjoy any soup, salad or sandwich for $2 off. While you’re there, check out the new deli’s selection of olive oils, Italian seasonings, meats and pastas.

Home design expert Elizabeth Allen Atelier is giving away a free lip balm with every $30 purchase. Her shop includes an eclectic collection of gift and home décor items, such as custom bedding, baby clothing, jewelry, purses, bath lotions and potions, candles, cards and books. For the ultimate in Mother’s Day pampering, stop in at Girard Nail & Skin Care. Here you and the mothers in your life can enjoy manicures, pedicures, and facials. The salon is offering a coupon for $2 off any service over $10.You can also enter a raffle for a free haircut and blow dry at Talisa Beauty & Boutique, a full service salon.

At Gracie & Co, which just moved from the east side across to the west side of Girard, you’ll find a unique assortment of fashionable, elegant clothing and accessories. Owner Judi Shapery caters to slightly older women who still want to have fun with clothes. For Mother’s Day, she is holding a raffle for a $100 gift certificate. Next door to Gracie & Co, Rica Boutique caters to younger women with a constantly changing collection of unique, affordable and fashionable outfits and accessories. Owner Erica Alexander opened her shop a year ago and also sells the Stella and Dot line of jewelry. For Mother’s Day, her shop is offering a big sale, free drinks and a special surprise for every customer.

If you’ve always wanted to attend an iron chef competition or any type of cooking class, check out Harvard Cookin’ Girl. Here you can sign up for a variety of classes and events, no matter your age or skill level. The classes help you cook up cuisine from around the world, including Flavors of Indochina, Tuscany Meets Provence, and the Art of Turkish Coffee, Persian Tea and Eastern Delights. On May 11, Harvard Cookin’ Girl is giving away free cookies and a raffle to attend an iron chef competition. And just down the street, Pannikin Coffee & Tea will be celebrating mothers with a special $1 price on regular coffee. A popular spot to sit inside by the cozy fire, or outside on the friendly patio, Pannikin serves a wide variety of fresh-roasted coffees, white, black and green teas, hot chocolate, and baked goods.

Two home decorating shops on Upper Girard are participating in the Mother’s Day event. At Ross Thiele & Son you can enter a raffle for a one-hour design consultation. At Symphony Home Décor, you’ll receive 25% off and a $50 gift card to a neighboring boutique with a purchase over $500.
For fun coastal chic décor, check out The Faded Awning, where you can browse through an unusual collection of furniture, accessories, paintings, shells, garden items, and old signs. For Mother’s Day, you can enter a raffle here and a chance to win a $50 gift certificate.

Finally, if you want to encourage your inner artist, stop in at My Art Shed, which is giving away free family art lessons and other prizes on May 11. My Art Shed offers a variety of art classes for both children and adults. In addition, they offer special parties and seasonal camps for children and sell art supplies.

Women Rule on Upper Girard

Women Rule on Upper Girard

Did you know that fifteen out of twenty-two businesses in upper Girard are owned and operated by women? This is a recent discovery made by fellow business owner, Elizabeth Allen from Elizabeth Allen Atelier on upper Girard. She thought that this was rather interesting and decided that in an effort to draw attention to this end of the avenue, as well as celebrate these female entrepreneurs and women in general, to organize “women rule on upper Girard”!

Bibi Kasrai

Bibi Kasrai


Thirteen participating businesses will offer female shoppers a “treat” (discounts, raffle tickets, freebies!). One of the participating businesses is the Harvard Cookin’ Girl, which offers cooking classes for all ages and palettes. Owner and founder, Bibi Kasrai, started her business out of her home garage in 2009. Kasrai began her business as an after school enrichment curriculum program for school children. Kasrai successfully connected with the children by introducing them to fun and healthy meals. Her creative and fun way of teaching appealed to kids and parents alike which helped grow her business.

Kasrai’s success and growing demand allowed her to open up her current store-front on upper Girard in 2010. Kasrai recalls that back then, uppper Girad was a “ghost town”. But over the last couple of years she has seen it turn around with new businesses opening up and seeing more shoppers on her end of the street. This change can be attributed to the many female entrepreneurs that have opened up their businesses on upper Girard.

fun
Harvard Cookin’ Girl also offers corporate cookery, birthday events, and fun camps year-round. Some of their popular cooking events include Iron Chef, Spontaneous Monday and Ethnic Foods cooking. Check out their Summer Camp series which starts June 17th and runs thru August 23rd for children between the ages of 4-13. Stop by the Harvard Cookin’ Girl during the “Women Rule on Upper Girard” event on May 11th for free cookies and enter their raffle for a chance to attend an iron chef competition!

Find yourself at upper Girard for this special event on Saturday, May 11th from 12pm to 5pm on upper Girard Avenue in La Jolla.

For a complete list of participating businesses, including discounts and special offers please visit, Upper Girard Shopping Event Participating Businesses.


For more information about this event please contact, Elizabeth Allen at [email protected]

Upper Girard Shopping Event Participating Businesses

Women Rule on Upper Girard is Saturday, May 11th from 12pm to 5pm on upper Girard Avenue in La Jolla. Below are the participating businesses for this event and their special promotion that will be offered ONLY on May 11th.

ARMONES CORE CONNECTION: coupon for a free class and a discount on massages. Both are subject to availability.
ARRICIA ITALIAN MARKET: $2 off any soup, salad or sandwich.
ELIZABETH ALLEN ATELIER: free lip balm with every $30 purchase.
GIRARD NAIL & SKIN CARE: coupon for $2 off any service (over $10).
GRACIE & CO: enter a raffle for $100 gift certificate.
HARVARD COOKIN’ GIRL: free cookies and a raffle to attend an iron chef competition.
PANNIKIN: $1 regular coffee.
RICA BOUTIQUE: a super sale, free drinks and a special surprise for all.
ROSS THIELE & SON: enter a raffle for a one-hour design consultation.
SYMPHONY HOME DÉCOR: 25% off plus a $50 gift card to a neighboring Boutique with purchases over $500.
TALISA HAIR & BOUTIQUE: enter raffle for a free hair cut and blow dry.
MY ART SHED: Free Family Art 12-4pm, plus free lesson giveaways and prizes. ‘Create and Play, the My Art Shed way!’
THE FADED AWNING: enter a raffle for $50 gift certificate.

For more information about this event please contact, Elizabeth Allen at [email protected]

Mercedes Benz Service In La Jolla – German Motors & Imports

Mercedes Benz service in La Jolla

Mercedes Benz service in La Jolla

For all Mercedes Benz customers looking for service in La Jolla—-German Motors & Imports can service your Mercedes Benz! Services include: factory recommended maintenance, Star system, Mercedes electronic diagnosis & repair, and genuine & OEM Mercedes Benz parts.

German Motors is a family owned and operated business since 1959. All Mercedes Benz automobiles are serviced by experienced and factory trained technicians. As a courtesy to its customers, German Motors provides a free shuttle to all customers in the La Jolla and Pacific Beach area.

German Motors is located at 986 Turquoise St. between Turquoise and Cass St. in Pacific Beach.

You may visit or contact German Motors & Imports at,

986 Turquoise St
San Diego, CA 92109
858-488-7878

Blanchard, Krasner & French – San Diego’s Business Lawyers ®

Located in the Village of La Jolla, Blanchard, Krasner & French is a law firm that provides businesses, professionals and families with legal services. The law firm goes beyond just technical legal expertise by providing intelligent and creative solutions that address the clients concerns and needs. What makes Blanchard, Krasner & French truly unique is that they value their clients by maintaining accessibility while providing high quality legal services.

This month, San Diego Magazine recognized three of Blanchard, Krasner & French attorneys with awards for ‘Best Lawyers in San Diego for 2013′: Mark Krasner (Top Real Estate Lawyer); Robert Blanchard (Top Financial Institutions Lawyer); and Roger McNitt (Top Insurance Regulation Lawyer).*

Blanchard, Krasner & French attorneys handle a variety of legal matters related to business, real estate, litigation, and individual wealth preservation and management.

For more information please visit visit them online or,

800 Silverado St
La Jolla, CA 92037
858-551-2440

*Appears in the March 2013 Edition of San Diego Magazine.

Shopping in La Jolla – Valentine’s Day Gift Ideas

Valentine’s Day isn’t just for couples to express their love, but is a day to show your love and appreciation to the people in your life that mean the most.  Whether for a boyfriend, girlfriend, mother or close friend, shopping in La Jolla is the perfect place to complete your Valentine’s Day shopping.  With a variety of specialty stores and boutique shops, you are sure to find a unique Valentine’s Day gift that is as unique as the person you are shopping for.

Shoppers in La Jolla can find gifts at any of the consignment stores, antique shops and art galleries.  Also consider stopping by one of the La Jolla jewelers. In addition to featuring beautiful pieces in a variety of materials including 24k gold, platinum and silver, shoppers can purchase a variety of upscale items from fine watches to luxury ball point pens.

While sending flowers for Valentine’s Day may be a bit traditional, giving someone you love a bouquet of assorted flowers or long stem roses is a great way to show them what they mean to you.  There are several florists in La Jolla that offer a wide selection of fresh flowers, allowing you to create a custom bouquet or choose a professionally made arrangement.  Many florists also deliver, so be sure to inquire about any special delivery services and discounts.

Another great gift option that is sure to please is a gift certificate to a full service day spa in La Jolla.  With a gift certificate, you enable your loved one to customize their spa day, choosing from services including facials, massages and manicures and pedicures.  Provide your loved one with a full day of pampering and relaxing.  Look through our local beauty and wellness directory for all your luxury day spa options.

La Jolla Pizza | Amici’s Weekday Happy Hour

Amici’s East Coast Pizzeria specializes in east-coast thin-crust style pizza that can be found in pizzerias of New York, Philadelphia, and Boston. They achieve this by cooking their pizza in a high heat (700 degrees) traditional Italian brick oven, making the crust crisper and slightly darker than the usual American pizza.

Visit them during *Happy Hour which features 50% off all mini Pizzas, a daily changing selection of Appetizers, Pastas, & Salads, and specially priced beer and wine.

*Weekday Dine-in Happy Hours are: Monday through Friday from 3:00 – 5:30.

To learn more please visit, Amici’s East Coast Pizzeria or visit them at,

811 Prospect St
La Jolla, CA 92037
858 729-9988

San Diego Morena Storage 5 Star Storage!

Morena Storage

Morena Storage

Need extra storage space? Store your items at Morena Storage and take advantage of their FREE 5 Star Special. The 5 Star Special includes a free truck and a free man to help you move! That’s equal to $150 of free items and services that is offered to their customers, free of charge, with every new storage room leased!

Need boxes? They’ve got that too! Morena Storage offers a wide variety of moving boxes in all shapes and sizes including flat boxes for mirrors, plasma TVs, and clothes.

To learn more please visit at, Morena Storage or

908 Sherman St
San Diego, CA 92110
619 299-4444

La Jolla Music Celebrates New Location Under New Ownership!

La Jolla Blue Book presents our latest “Quiet on the Set” video featuring La Jolla Music in La Jolla, CA.

La Jolla Music, a long time local favorite, is now under new ownership and has moved down the street to a new location!

The brand new location includes 8 large practice/teaching studios, 2 small group practice/teaching studio and a fully equipped Jam Room. Want to learn how to play a new instrument? La Jolla Music offers lessons for many instruments such as drums, guitar, bass, piano, and much more! Preview their musical lessons by scheduling a FREE 1-on-1 mini lesson! For more information please see the Free mini lessons schedule.

La Jolla Music offers rentals and rent-to-own band and orchestra instruments including guitar, piano, violin, plus other string, woodwind, and brass instruments. They also stock a wide selection of sheet music and accessories including reeds and strings.

Need a place to jam? La Jolla Music has practice studios you can reserve ahead of time including a fully equipped Jam room with drums, keyboard, PA, amps, and mics. The jam room is open as late as 11pm and they can supply any other instrument you might need. Please call for information.

So stop by and visit their new location which is located just down the street from La Jolla Elementary!

For more information please visit, La Jolla Music or contact them at,

7423 Girard Av
La Jolla, CA 92037
858-459-3375

To see a full list of Music stores in La Jolla please visit our La Jolla Musical Instruments guide.